Instagram Update February 2017

Latest Instagram Update February 2017

Hello my friends of the internet, today I’m going over the latest update major update for Instagram.

If you are not using Instagram yet to market your business I strongly strongly recommend you start to, or, up your game on this great social network. There are so many things that set Instagram apart from the other big social networks, this latest update being just ONE thing; engagement is strong and reach is great! I LOVE the Instagram analytics system as well. Here is a great Instagram guide, if you don’t have one yet. This is not mine, but one by one of my mentors; Sue B. Zimmerman…she is THE Instagram Expert!

Some interesting stats for the marketers out there:

By 2017, 70.7 percent of U.S. companies will use Instagram for marketing, edging out Twitter for the first time

60% of the top brands on Instagram use a consistent filter [I know I do]

75% of Instagram users take action, such as visiting a website, after looking at an Instagram advertising post

Posts with at least one hashtag average 12.6% more engagement

…you get the idea. I’m a HUGE fan of Instagram.

That being said, here is this week’s video all about the latest update to Instagram, which happened last month:

As an added bonus to this blog, my friend Simon created this great tutorial on how to use Canva for Instagram stories! This is the exact method I used for this…

Comment below how you think you will use this new Instagram update? I’d love to see, and even share, your content!

Play Nice in the Sandbox

Sorry kids, it is what it is … if you want to get what you want [and NEED {aka SALES}] you need to play nice in the sandbox.  Obey the Rules!

Jeremy Waite has put together a great infographic explaining the 80 rules of social media.

Here goes …

And remember: while you can’t get anything done in the world without rules, sometimes it’s just as important to know exactly when you need to break them.*

80 rules of social media

* But, of course, that’s kinda covered in rule #32.

Need more help on the rules? Connect with me on Facebook and let’s chat!

With love & gratitude …

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#makingsense

Pinterest Marketing — It Takes a Little Tweaking

I attended a webinar a couple of weeks ago that got me really fired up about Pinterest Marketing again!

Some of the highlights from that webinar were:

There was a LOT of great stuff in that webinar, and in this video I will provide a short tutorial that will go over only a few of these items. It will give you some things to work as far as tweaking, so that you can take your Pinterest boards up notch, and improve your Pinterest marketing!

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So, as I said, these are just a FEW of the items covered from that webinar, and I will be providing some further instruction and other tips on another video, so stay tuned! I recommend you start with optimizing the look and feel of your Pinterest boards, as well as the other suggestions I made in this video tutorial.

Also, you want to ensure that you are participating in the lives [boards] of other Pinners as well. Follow new people, follow back those that follow you, re-pin, make comments … all good things in the world of relationship marketing.

Remember, it’s ALL about Know Like & Trust when it comes to Social Media [& Pinterest ] Marketing!

With love & gratitude …

639598354435915031013

#makingsense