Before you create your image as the go-to authority in your niche, you need to define what exactly that niche is. Think of this part of the process as being similar to deciding what keywords use on your website. For example, the world may already be full of established experts in gardening, but what about experts in gardening edible herbs?
Excellent point. Yes, everyone must go through the process first of deciding their niche / target market.
Your email address will not be published. Required fields are marked *