Whether you have 100 Twitter followers or 100,000 it’s about how you use the tool that brings you results or not.
There is definitely value to being visible. But, also, there is sometimes value in stepping back, taking a little time to reassess, and then understanding that sometimes absence does make the heart grow fonder.
persevere, remain focused, and look for ways to engage people—ways that are fresh, clever, and persistent—networking will make things happen
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